England international footballers Daniel Sturridge and Lucy Bronze took part in a unique Active Kids contest at a Sainsbury's store in Liverpool recently.
The event was held to encourage families to make the most of their final chances to get their hands on Active Kids vouchers ahead of the May 3 deadline for the end of the 2016 scheme.
Based on iconic TV show The Crystal Maze, Daniel and Lucy kicked off the activity at the Rice Lane store, where they were joined by children from Gwladys Street Community School, to mark the upcoming Active Kids voucher collection deadline.
The footballers showed off their sporting skills for 25 minutes in the football-shaped dome, collecting as many vouchers as they possibly could ahead of the final whistle. Supported by their teammates, Daniel and Lucy collected a total of 1,500 vouchers to be donated to the school.
Daniel Sturridge and Lucy Bronze are ambassadors for Sainsbury’s Active Kids, alongside Team GB Paralympic heroes Ellie Simmonds and Jonnie Peacock.
Both players are urging families to collect their vouchers in-store before the deadline to avoid missing out. Vouchers donated to schools or community clubs can be exchanged for a wide range of sports and cooking equipment to help motivate and encourage children to lead healthier and more active lives.
Liverpool and England player Daniel Sturridge said: “I believe it is really important that all kids get the opportunity to get involved in sport whatever their background. Sport at school is the first step on an exciting journey, which could lead them from the playground to representing their country.”
Suzy Edwards, Active Kids manager at Sainsbury’s, said: “Sainsbury’s is committed to making a real difference to the lives of young people by supporting children to eat well, move well and live well."
Vouchers need to be handed in to schools ahead of the July 12 redemption date to ensure they receive the most equipment possible, from goalposts to rolling pins.
Since 2005, Sainsbury’s has provided over £160 million worth of equipment and experiences, allowing children the opportunity to participate in activities such as cooking, martial arts and dance.
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