DE4CC0DE-5FC3-4494-BCBF-4D50B00366B5

Lidl Italia 'Retailer Of The Year' Third Year In A Row

By Branislav Pekic
Share this article
Lidl Italia 'Retailer Of The Year' Third Year In A Row

Discount supermarket chain Lidl Italia has won the Retailer of the Year in Italy award for the third year running.

The record of three consecutive wins had never been recorded previously by any other participating retailer.

In addition, Lidl Italia won the 2015 award as Best Supermarket of the Year in Italy, prevailing over Coop, Esselunga, Eurospin and Tuodi.

For its part, Ipercoop was declared Best Hypermarket in Italy, beating strong competition from Auchan, Bennet, Carrefour and Ipersimply.

The award, which was first introduced in the Netherlands in 2003 and subsequently rolled out across Europe, is promoted in Italy by SEIC - Studio Orlandini and Q&A Research & Consultancy.

ADVERTISEMENT

Every year, customers can, via a dedicated website, express their opinions about the performance of retailers. This year’s Italian edition counted nearly 180,000 evaluations for over 400 brands in 27 retail categories.

© 2015 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. To subscribe to ESM: The European Supermarket Magazine, click here.

Get the week's top grocery retail news

The most important stories from European grocery retail direct to your inbox every Thursday

Processing your request...

Thanks! please check your email to confirm your subscription.

By signing up you are agreeing to our terms & conditions and privacy policy. You can unsubscribe at any time.