La Linea Verde, a specialist in fresh food, will be participating in Bologna by Marca, the international exhibition dedicated to private-label products.
On 16 and 17 January 2019, La Linea Verde’s managers will be present at Hall 29, Stand E66-F65.
They will meet the protagonists of the Italian and foreign large-scale retail trade, and share the group's performance, markets, and consumer trends.
'An Important And Strategic Appointment'
"Marca represents for us an important and strategic appointment,” explained Andrea Battagliola, sales director of La Linea Verde.
“Here we can meet companies and operators of large Italian and foreign organised distribution to consolidate and develop business relationships with a privileged focus on co-packaging, to which La Linea Verde has always been dedicated.”
A tasting session has also been organised at its stand, where visitors can sample the company's classic products such as soups, salads, and extracts.
Its latest products, launched by DimmidiSì, such as fresh vegetable bouillon, and fresh meat and vegetable bouillon, fresh polenta (classic and with dop gorgonzola), pasta and chickpeas, will also be available for tasting.
A Market Leader
The Italian agri-food group, at the top of the IV range market and a leader in the fresh ready meals segment with its own brand DimmidiSì, operates as a reliable co-packer for 60 PL of the large-scale retail trade in Italy and abroad.
The company is now a solid and growing business. It has registered a very positive trend driven by excellent results in the Italian market, where, as a producer of fresh soups, it maintains a leadership position, in addition to excellent performance across the border.
For further information about the company visit www.lalineaverde.it.
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