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Lavazza Listing Not On The Menu For Italy's Largest Coffee Maker

Published on May 29 2019 11:40 AM in A-Brands tagged: Trending Posts / Italy / Lavazza / IPO

Lavazza Listing Not On The Menu For Italy's Largest Coffee Maker

Italy's largest coffee group Lavazza has no plans for a market listing and is focused instead on organic growth and integrating companies bought last year, its vice-president told Reuters.

Lavazza, which wants to generate 70% of group revenue outside Italy by 2021, views the United States, France, Germany, Britain, Australia, Russia and Poland as key regions for future expansion, Giuseppe Lavazza said on Tuesday.

With revenue of just under €2 billion ($2.2 billion), Lavazza remains well behind industry leaders Nestlé, JAB Holdings and Starbucks. It has long been suggested as a possible candidate for an IPO.

But while he would not rule out a stock market listing at a later date, Lavazza said a flotation was not on the cards.

"For now, our projects are already well funded through our internal resources. A listing is always a possibility but it's not on the radar, not even on the medium-term radar," he said.

Focus Areas

Asked about acquisitions, Lavazza told reporters at an event on the sidelines of the French Open tennis tournament, "Nothing is on the table for now. 2019 will mostly be a year dedicated to organic growth and integrating companies we bought last year."

The 124-year-old company, founded by Luigi Lavazza in Turin, has grown through overseas acquisitions in recent years, gradually reducing its reliance on Italy, which accounted for 36% of group sales in 2018.


Asked if a bond might be used to fund further growth, Lavazza said, "If it was necessary to do something very important, of course we would consider all financial tools available."

Nitro Coffee For Millenials

France, where the group made sales of €407 million in 2018 and employs 600 people, is Lavazza's second-largest market. The company's 2016 acquisition of the Carte Noire brand made it the leader in the French coffee market where Carte Noire has a market share of 15.2% by volume.

In a bid to capitalise on Millennials' growing thirst for chilled coffee drinks, Lavazza plans to launch Nitro Cold Brew - cold brewed coffee infused with nitrogen - machines in 500 French bars, restaurants and hotels in September.

The Millennials view cold brew coffee as an healthier alternative to soda and energy drinks and also use it in cocktails.

News by Reuters, edited by ESM. Click subscribe to sign up to ESM: European Supermarket Magazine.

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