Nestlé has begun construction work on a new factory in Germany, which represents the FMCG giant's largest-ever investment in the region. German Chancellor Angela Merkel joined Nestlé chief executive Paul Bulcke at a ceremony marking the launch of the company’s new €220 million Nescafé Dolce Gusto site in Schwerin in the state of Mecklenburg-Vorpommern on 31 May. The factory is expected to create around 450 new jobs when it is fully operational.
Commenting on the investment, Bulcke said, “In spite of the difficult economic environment, we believe in Europe's strength. We are convinced that growth is possible. This is why we are not only investing right now, but continuously, in the European market and in convincing innovations, modern technology, and highly qualified employees.“This factory is not only our biggest investment in Germany, but one of our biggest-ever investments in Europe,” he continued.“It reflects our long-standing commitment to Germany and illustrates our deep trust in a country where we have had successful operations for 110 years.”
Germany is Nestlé's fourth biggest market worldwide and is its number one market for the Nescafé Dolce Gusto brand. The factory in Schwerin will be the company’s third fully-dedicated Nescafé Dolce Gusto site, after Tutbury in the United Kingdom and Girona in Spain. It will produce around two billion capsules per year for German, Scandinavian and Eastern European markets.