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Nestlé Extends Ruby Chocolate To Baci Perugina Range

Published on Sep 11 2018 3:19 PM in A-Brands tagged: Nestlé / Barry Callebaut / KitKat / Ruby Chocolate / Baci Perugina

Nestlé Extends Ruby Chocolate To Baci Perugina Range

Nestlé has announced the launch of a new limited edition variant of its Baci Perugina chocolates range, featuring chocolate derived from Ruby cocoa beans.

The launch follows the introduction of the new KitKat Ruby earlier this year.

The Ruby cocoa beans provide an 'intense berry-fruitiness taste without the addition of any flavour or colour,' Nestlé said in a statement.

The Baci Perugina brand is almost 100 years old, combining soft gianduia and crispy hazelnut with chocolate.

Ruby chocolate was created by Swiss chocolatier Barry Callebaut, which spent over a decade developing this innovative flavour.

Nestlé was the first major chocolate manufacturer to use Ruby chocolate in the development of a product, KitKat

launch this fourth type of chocolate - after dark, milk and white - to consumers worldwide through KitKat, which debuted in Japan in January.

© 2018 European Supermarket Magazine – your source for the latest retail news. Article by Stephen Wynne-Jones. Click subscribe to sign up to ESM: European Supermarket Magazine.

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