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Private Label

Spar To Name Winners Of Taste of Thailand Contest In February

By Dayeeta Das
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Spar To Name Winners Of Taste of Thailand Contest In February

Spar Thailand has announced that it will conduct a presentation ceremony in February to reveal the winners of its own-brand product contest, A Taste of Thailand.

The contest aimed to explore and develop private-label products that focus on sustainability, and innovation.

The contest was announced on 31 August 2018, and 15 products were selected for the final round in October.

The products were then launched in all Spar Thailand stores in November of last year, to observe their sales for a period of three months.

The Taste of Thailand Award will go to the top three best-selling products.

© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: The European Supermarket Magazine.

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