Transgourmet Germany, Coop Switzerland's wholesale business, has announced the launch of a new joint venture with German food manufacturer Dr. Oetker.
After entering the wholesale drinks market last year, Transgourmet's operations have become much more complex, according to the company, leading to the creation of the joint venture.
Transgourmet has sought to reposition its operations as a result of the increasing professionalisation of the food service industry, the growing importance of a relevant digital strategy, and the rising challenge of logistics when building an international wholesale business.
