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Ahold Delhaize And Centerbridge Partners Acquire FreshDirect

By Dayeeta Das
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Ahold Delhaize And Centerbridge Partners Acquire FreshDirect

Ahold Delhaize and Centerbridge Partners have closed the acquisition of New York City-based online grocer FreshDirect after receiving regulatory clearance from the U.S. Federal Trade Commission.

As part of the deal, Ahold Delhaize has acquired a majority share, and Centerbridge Partners is a minority equity investor with a 20% stake. The financial terms of the deal were not disclosed.

FreshDirect will retain its brand name and continue to independently operate out of its facility in New York City.

Evolution

Frans Muller, the CEO of Ahold Delhaize, said that the size of FreshDirect's following will help achieve its goal of meeting new customers in the New York area and will continue the advancement of its "omni-channel evolution" process of growth.

Based in the Bronx, New York, and known for its green-and-orange trucks, FreshDirect specialises in fresh food, which it says represents more than 60% of sales. The retailer operates in several U.S. states such as New York and Washington D.C.

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Managing partner of Centerbridge Partners, Steve Silver, said the company is eager to use its experience in logistics and e-commerce to all for FreshDirect "to grow further".

The acquisition was previously announced on November 18th before gaining official clearance.

© 2021 European Supermarket Magazine – your source for the latest retail news. Article by Conor Farrelly. Click subscribe to sign up to ESM: The European Supermarket Magazine.

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