Dutch retailer Albert Heijn has announced that it is launching a new range of 250 products that will be available exclusively for its business customers.
The new range includes individual portion packs, bulk packs of coffee and bottled juice, professional cleaning supplies, sliced cheese, meats, and small sachets of mayonnaise and ketchup. It also features products that are specifically designed for the care of the elderly.
Business Focus
The new range will be available from 19 June. The retailer is aiming these products at a wide range of corporate clients, from SMEs to nurseries and care facilities.
However, these customers will still be able to select products from Albert Heijn’s existing range of 28,500 products.
© 2017 European Supermarket Magazine – your source for the latest retail news. Article by Aidan O’Sullivan. Click subscribe to sign up to ESM: The European Supermarket Magazine.
