DE4CC0DE-5FC3-4494-BCBF-4D50B00366B5

Aldi Confirms Chinese Expansion

By Steve Wynne-Jones
Share this article
Aldi Confirms Chinese Expansion

Discounter Aldi told local Chinese media it will indeed enter the Chinese market, confirming earlier speculations, IGD has reported.

It could set up virtual shop in the country as soon as the first half of 2017, launching a transactional website that will offer 'a carefully selected range of everyday grocery items to Chinese consumers via an online retailing platform with products delivered to consumers' homes', a spokeswoman said.

She added that the retailer can satisfy Chinese demand for Australian products, as most supermarket goods and wine will come from Aldi's expanding operations in the continent.

This will be the first time that Aldi has launched online-first operations in a country. Later in the year, it plans to bring brick-and-mortar-stores to China.

© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Karen Henderson. To subscribe to ESM: The European Supermarket Magazine, click here.

ADVERTISEMENT
Get the week's top grocery retail news

The most important stories from European grocery retail direct to your inbox every Thursday

Processing your request...

Thanks! please check your email to confirm your subscription.

By signing up you are agreeing to our terms & conditions and privacy policy. You can unsubscribe at any time.