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Drinks

Diageo’s Kenyan Subsidiary Appoints Cowan As Managing Director

By Steve Wynne-Jones
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Diageo’s Kenyan Subsidiary Appoints Cowan As Managing Director

Diageo Plc’s Kenyan unit appointed Andrew Cowan as its new managing director, replacing Charles Ireland who will swap roles with his successor.

Cowan’s appointment is effective July 28, East African Breweries Ltd. said in a statement e-mailed Friday from the Kenyan capital, Nairobi. He’s currently country director for Diageo Great Britain.

“We see him bringing in a lot of expertise and commercial leadership, which will be a good fit for the business,” it said.

EABL, which makes Tusker beer and distributes Guinness stout and J&B whiskey, is Kenya’s second-biggest company by market value. Its shares have gained 11 percent so far this year, outpacing a 0.5 percent increase in the Nairobi Securities Exchange All Share Index over the same period.

Ireland becomes general manager of Great Britain, Ireland and France, the company said.

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“During Mr. Ireland’s time, EABL has become one of the best-performing markets in Diageo and the fastest growing market for Guinness,” the company said.

News by Bloomberg, edited by ESM. To subscribe to ESM: The European Supermarket Magazine, click here.

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