City Centre Stores Count The Cost Of Continued Lockdown Measures
While the past few years have seen proximity stores gain traction at the expense of larger outlets, the coronavirus pandemic has accelerated this trend... albeit with a twist.
The introduction of successive lockdowns in most major European countries, often with prohibitory distancing rules attached – Parisians were restricted to within 1km of their homes at one point last Spring – has meant that the 'local shop' has taken on greater relevance. Thanks to COVID, we are exercising, commuting and shopping within an increasingly confined space.
But could this lead to longer-term changes in consumer behaviour?
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