PepsiCo Inc's incoming chief executive Ramon Laguarta is the latest of a new generation of leaders tasked with reigniting growth at the world's best-known food and drink brands as they fight back against media-savvy independent rivals.
Six of the world's ten biggest food firms, including Nestle, Mondelez International Inc and Kellogg Co, have replaced their CEOs in the past three years.
Campbell Soup Co and Hain Celestial are also on the hunt, with more in the broader consumer industry expected to follow.