Love The Olive – Exploring The Olive Oil And Table Olive Markets
The Olive Oil and Table Olive markets have seen significant growth in recent years, but what effect has the pandemic had on both production and consumption levels? Conor Farrelly and Stephen Wynne-Jones report. This article first appeared in ESM July/August 2021.
The Table Olive and Olive Oil markets have been embraced by consumers in recent years to such a degree that the coronavirus pandemic may yet prove to be a blip in an otherwise buoyant industry.
In fact, such has been the heightened demand for healthier, better-for-you products over the past few months that the crisis has largely accelerated both categories, with an increased use of olive oil for at-home cooking, and olives being seen as a healthier alternative to traditional snack opportunities.
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