Apples: latest news, insights and analysis | ESM Magazine

Pink Lady® Delights The International Agricultural Show

With apple season in full swing, Pink Lady® presented its socially responsible commitments to consumers at the Paris International Agricultural Show fr...

Fruit Mania Grips Chinese Speculators As 60 Billion Apples Trade

In just four hours this week, Chinese speculators traded as many apples as the country consumes in three months. That’s about 60 billion of the Fuji...

Pink Lady® Rewards Sustainability Initiatives

The 2,800 growers of Pink Lady® in Europe – as well as the 100 packing houses, 15 distributors and 11 approved nursery gardeners – develop...

China Launches Apple Futures Trading

They won’t be lining up round the block to get their hands on them, but there’ll no doubt be some buyers keen to snap up China’s new appl...

PinKids® Joins Forces With The Minions

This season, PinKids® will join forces with the Minions to increase its reach. PinKids® is launching new packaging to celebrate the release of D...

Get Ready For GMO Fruit Salad As Modified Apples Head To Midwest

Genetically modified fruit salad just got real. Along with virus-resistant papayas, apples are joining the ranks of biotech fruit sold in US grocery stores...

The First 'Pink Lady Day' Sees Big Turnout

As part of its IMAGINE social-responsibility programme, and with the aim of promoting its devoted teams, who work day in, day out, to provide an exceptiona...

Top-Quality Kanzi Apples Reach Supermarket Shelves

The European apple season has started again, and the Kanzi growers have succeeded in bringing a new harvest of top-quality apples onto the market. After...