Fresh Produce Consumption On The Rise Across Europe, Study Finds
Fresh produce consumption is on the increase in Europe, bringing to an end several years of consumption stagnation, Freshfel Europe's latest Consumption Monitor has found.
The 2020 edition of the report, which analyses fresh fruit and vegetables production, trade and consumption trends in the EU-28, found that fruit and vegetable consumption rose by 4% in 2018, compared to the previous year.
Europeans consume 363.8 grams of fresh fruit and vegetables per day, on average, which while below the WHO recommended minimum daily consumption of 400g, is still 5.1% higher than the previous five years recorded by the report (2013-2017).
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