Subscribe Login
DE4CC0DE-5FC3-4494-BCBF-4D50B00366B5
Fresh Produce

Netto Marken-Discount Rolls Out ‘Apeel’ Coated Fresh Produce

German retailer Netto Marken-Discount has rolled out avocados and oranges featuring the plant-based Apeel coating in all 4,260 outlets across Germany.

Developed by the US-based company, Apeel Sciences, the invisible coating prolongs the shelf life of fruit and vegetables.

The colourless, odourless coating slows down water loss and oxidation, enabling fruit and vegetables to stay fresh for longer.

Presently, all Chiquita avocados and oranges sold under the ‘Lieblings’ banner will be coated in the innovative film.

Netto Marken-Discount claims to be the first discounter in Germany to introduce the coating at a national level.

In December 2019, the retailer introduced avocados featuring the coating in selected outlets.

© 2020 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: The European Supermarket Magazine.

Stay Connected With Our Weekly Newsletter

Processing your request...

Thanks! please check your email to confirm your subscription.

By signing up you are agreeing to our Terms & Conditions and Privacy Policy
Enjoy unlimited digital access for 30 days
Get exclusive access to the latest grocery retail & FMCG news, interviews with industry leading executives, and expert analysis on the trends shaping the sector today
Enjoy unlimited digital access for 30 days
Enjoy unlimited digital access for 30 days
Get exclusive access to the latest grocery retail & FMCG news, interviews with industry leading executives, and expert analysis on the trends shaping the sector today
Enjoy unlimited digital access for 30 days