Fresh Produce - Sainsburys

The Great Tomato Shortage – One Month On: Analysis

It's approximately a month since the UK faced a shortage of tomatoes, cucumbers and other salad vegetables. ESM examines what has happened since.

UK Supermarkets Commit To Close Living Wage Gaps For Banana Supply Chains

Nine major retailers in the UK have joined an initiative that commits to a living wage for banana workers in their international supply chains. This initia...

Some British Supermarkets Implement Eggs Rationing As Bird Flu Hits Supply

Some British supermarkets have started to ration customers' purchase of eggs after supplies were disrupted by avian flu.

Shoppers Buy More Fruit And Vegetables On Promotion, IGD Trial Shows

The portion of fruit and vegetables sold increased by 78% when available at a reduced price, initial data from a trial conducted in Sainsbury’s by IG...

Kanzi® Powers Up Marketing With A Sensational New Campaign

International apple brand Kanzi® has supercharged its marketing efforts this season with the launch of a new and powerful integrated campaign that invi...

Sainsbury's Commits To 100% Free-Range Eggs By April 2020

UK retailer Sainsbury's has announced that it will only sell eggs sourced from free-range farms, starting April 2020. The move to switch to 100% free-ra...

Sainsbury's Launches UK's First 'Meat-Free Butchers'

UK retailer Sainsbury's has opened a 'meat-free butchers', a first-of-its-kind concept, to coincide with World Meat Free Week. Sainsbury's unveiled the...

Sainsbury's Teams Up With Suppliers For 'Open Farm Sunday'

UK retailer Sainsbury's has teamed up with farmers in eight locations across the country for 'Open Farm Sunday' on 11 June. The retailer is sponsoring t...

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Sainsbury’s Increases Range Of Non-Dairy Milk In Its Stores