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Italy's Selex Sees Sales Up in 2019, Good Start To 2020

By Branislav Pekic
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Italy's Selex Sees Sales Up in 2019, Good Start To 2020

Italy’s third largest retailer, Gruppo Selex, has reported 2019 sales of €11.15 billion, which is 4.2% higher than in 2018 and above the Italian market average of +1.3%.

The retailer’s banners (A&O, Famila, C+C as well as smaller, local banners), which together account for a 9.7% market share, saw 9.6% like-for-like turnover growth, compared to 2.8% growth across the Italian retail market as a whole, according to Nielsen.

Strong Start

The trends for the first five months of 2020 are also positive and indicate that the coming period could be a record year for the group.

General manager Maniele Tasca told daily Il Sole 24 Ore that sales in the five-month period reached €4.75 billion; a growth rate that is more than three times higher than the market average.

In recent months, Selex's supermarkets (up to 2,500 square metres), superstores and smaller hypermarkets performed above the market average, the retailer said.

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In the same period, its online sales platform CosìComodo.it saw 274% growth in turnover for its Click&Pickup and Home Delivery services, boosted by demand for e-commerce services during lockdown, while the value of the average order increased by 48%, with a strong incidence of fresh products.

CosìComodo.it is available from 44 stores across the Gruppo Selex estate, and will be extended to 60 stores by the end of the year.

According to Gruppo Selex, promotions launched since January have enabled Italian families to save a combined €165 million, while total savings should surpass €500 million by the end of 2020.

Changing Environment

"The data recorded to date is certainly of great satisfaction to the group," commented Selex president Alessandro Revello. "From mid-February, Selex has had to meet the needs of its customers, who wanted to shop safely, while also ensuring the availability of products, the competitiveness of our brands and the quality of our offering.

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"The enhancement of services, in terms of technological innovation and safety, for both customers and suppliers, was a priority, and will continue to be so until the end of the crisis. From now until the end of the year, we will allocate additional resources to support families who trust us for their daily shop."

© 2020 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. Click subscribe to sign up to ESM: The European Supermarket Magazine

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