DE4CC0DE-5FC3-4494-BCBF-4D50B00366B5

Special Fruit Varieties Certified With ZERYA Pesticide Residue Free Production

By Steve Wynne-Jones
Share this article
Special Fruit Varieties Certified With ZERYA Pesticide Residue Free Production

Special Fruit is committed to offer its clients and producers the best quality selected fruit, and with this in mind, the company has embraced the initiative of certifying its ‘Calinda’ strawberry and ‘Kwanza’ raspberry varieties grown in Spain and Portugal with the ZERYA pesticide residue free production voluntary standard.

In addition, Special Fruit has undertaken a major effort to improve and update the skills of its technical staff, as well as designing a new marketing strategy that will allow the company to maximize the benefits of these new attributes from now on.

Special Fruit has accomplished the first of its goals and reached the milestone of being the first group to promote the simultaneous certification of three producers; Sunshine Fruits Lda., SAT Algaida and the BONAFRU cooperative.

To celebrate these achievements, Special Fruit hosted a certificate reception party on May 20th last, at which the company received the ZERYA certificates from the Dutch CB KIWA.

© 2016 European Supermarket Magazine – your source for the latest retail news. To subscribe to ESM: The European Supermarket Magazine, click here.

ADVERTISEMENT
Get the week's top grocery retail news

The most important stories from European grocery retail direct to your inbox every Thursday

Processing your request...

Thanks! please check your email to confirm your subscription.

By signing up you are agreeing to our terms & conditions and privacy policy. You can unsubscribe at any time.