HelloFresh Gearing Up For Life After COVID, Following A Bumper Year
Meal-kit firm HelloFresh said that it expects consumers to 'continue to rely on e-commerce solutions to shop for food' even after the COVID-19 pandemic subsides, as it reported a more than doubling of sales during full-year 2020.
The German firm, which was undoubtedly one of the big winners of lockdown, saw sales rise 111% on a constant currency basis to €3.75 billion las year, while adjusted EBITDA grew more than tenfold year-on-year, to €505.2 million.
HelloFresh said that it delivered more than 600 million meals to customers around the world last year, and boasted 5.3 million active customers as of the end of Q4, which was its strongest quarter to date.
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