Bollinger has announced a 20 per cent sales increase in global sales for its first quarter of 2013.
Speaking at a press conference in London, CEO Jerome Philippon said that Bollinger had recorded a sales record for the company's Q1 of this year; the luxury drinks firm had already recorded its best ever year in 2012.
A polarisation of the market, high-quality luxury brands performing well and growth at the cheaper end of the market were the reasons given by the chief executive for the sales increase.
Cheap champagne is doing well on volume, but not on profit, said Philippon, with the middle ground suffering. "Bollinger keeps growing."
He added that sales are exceptional in the UK, which is Bollinger's largest export market. (July 8)
© 2013 - ESM: European Supermarket Magazine
