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Drinks

CCE To Invest £52m In British Operations

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CCE To Invest £52m In British Operations

Coca-Cola Enterprises has announced that it is to invest £52 million into its manufacturing operations in Britain this year.

The soft drinks giant said in a statement that the latest investment will take its total spend in the UK up to £227 million since 2011 . 

Part of the latest £52 million injection is being ear-marked to finance a combined heat and power system in its Wakefield factory.

The company hope that this new system will reduce greenhouse gas emissions by 1,500t every year.

Simon Baldry, managing director of CCE, said the latest investment demonstrates the company’s commitment to the UK market.

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“Our latest funding pledge shows once again our desire to invest significantly in the most innovative and efficient technologies available,” he said.

“It forms an important part of our long-term strategy to continue to grow our business sustainably and make a positive contribution to the British economy.”

The news comes on the back of an independent study which examined Coca-Cola's contribution to the British economy.

The Center for Global Development at Stewart Redqueen, recently published the socio-economic impact assessment (SEIA) revealing that every pound of value created by Coca-Cola supports an additional £8 elsewhere in the British economy.

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Professor Ethan Kapstein said that the research "clearly demonstrates the positive impact that Coca-Cola has as a genuinely local business in Great Britain, delivering significant value to a broad range of sectors and regions across the country."

© 2014 - European Supermarket Magazine by Enda Dowling

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