ESM: A Year In Retail – Thierry Garnier, Carrefour China, Issue 4, 2018
In the run up to Christmas 2018, ESM is proud to present a recap of some of our biggest articles of the year, exclusively for Premium website subscribers. Earlier this year, Stephen Wynne-Jones met Carrefour China CEO Thierry Garnier to learn more about how the retailer is using China as a test bed for future retail solutions. This article first appeared in ESM Issue 4 2018.
Announcing the ambitious Carrefour 2022 transformation plan in January, Carrefour chief executive Alexandre Bompard identified the need for the group to develop an omnichannel platform that would be a benchmark-setter in modern retail.
“Our customers must find themselves in the same universe, whether they are purchasing online or in stores,” Bompard said of the group’s strategy, adding that an efficient omnichannel strategy is “the indispensable condition for success”.
Try European Supermarket Magazine PREMIUM – 30 Day FREE Trial.
A trial subscription gives unrestricted access to all premium site content, app content, weekly email content and European Supermarket Magazine digital edition for a full 30 days. Try it now!