From Coast To Coast – ESM Chats To Aldi USA CEO Jason Hart
Having had a Stateside presence since 1976, discounter Aldi recently saw its network grow to 2,000 stores across the United States. Now, the discounter is on a mission to develop a coast to coast presence in arguably the world's most competitive retail market, as its chief executive, Jason Hart, tells ESM.
"We’ve added more new stores than any other grocer in recent years and have been aggressively expanding, with the goal of becoming the third-largest US grocery retailer by store count by the end of 2022," Hart explains, adding that the discounter is keen to "close the geographic gap" as it expands across the country.
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