France's 'Drive' Channel To Exceed €9bn In Sales This Year
The 'Drive' channel continues to go from strength to strength in France, and will reach €9.2 billion in sales this year, a leading industry analyst has said.
This would be a 35% increase on the €6.8 billion worth of sales the channel reported in 2019, reflecting increased consumer adoption of the channel as a result of COVID-19-related lockdowns.
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