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Switzerland's Migros Sees Sales Up 1.4% In Full-Year 2018

Published on Mar 27 2019 7:29 AM in Retail tagged: Featured Post / Switzerland / Migros / Swiss

Switzerland's Migros Sees Sales Up 1.4% In Full-Year 2018

Swiss retailer and food producer Migros posted a 1.4% increase in sales in full-year 2018, to CHF 28.5 billion (€25.35 billion), the group has announced.

Migros invested more than CHF 1.5 billion (€1.34 billion) in its operations last year, in boosting its retail operations and online businesses, which helped its cooperative retailing division post a 2.5% increase in sales last year, to CHF 16.9 billion (€15.1 billion).

The group opened 26 new branches lat year, lifting its store count to a total of 727 outlets, while the business's market share increased from 21.8% to 22.1%.

It also posted a 6.9% increase in online sales, to CHF 2.1 billion (€1.88 billion), with online sales across the group having more than doubled since 2014.

Regional Products

On the production side, Migros has focused on lifting sales of regional and sustainably produced products, with sales of these categories, as well as its Aha healthy-eating brand, increasing by 5.3%.

Sales of its 'Aus der Region. Für die Region' range saw an increase in sales, of 3.5%.


In terms of sustainability measures, Migros announced a reduction in its energy consumption, by 2.4%, and greenhouse gas emissions by 2.8%, and it also reduced its packaging footprint by around 270 tonnes of plastic, due to optimised packaging.

"When we talk about numbers, our most important asset is often forgotten: our employees," commented Migros's president, Fabrice Zumbrunnen. "I would like to thank you in particular. After all, you provide the best for our customers every day."

© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Stephen Wynne-Jones. Click subscribe to sign up to ESM: European Supermarket Magazine.

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