Intermarché Portugal To Open First Urban 'Ultra Proximity' Store
The Portuguese unit of French hypermarket chain Intermarché is planning to open its first urban-format store in Lisbon this August.
The location of the first store of the ‘ultra proximity’ format will be in the district of Arco do Sego, and the retailer has already identified possible locations in Porto as well, CEO Martinho Lopes told local publication Dinheiro Vivo.
Lopes said that the Lisbon store is "completely geared towards the urban consumer", adding that the company has adapted its existing strategy to cater for "consumers with different needs to those we have been serving so far".
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