Croatian frozen food producer Ledo has introduced 44 new ice cream products ahead of the new summer season.
The new launches include King Love, King Caramel Adventure and Kornet Cookie, the first ice cream in a dark cone.
The company said that it is also expanding its range of family packs, with the new Quattro ice creams and Ledo cakes.
Ledo offers 210 different ice creams in its assortment, and exports one third of its production to more than 20 foreign markets in Europe, Africa and Asia.
The introduction of new products comes at a time when Ledo is registering a 30 per cent increase in exports to markets outside the former Yugoslavia region.
© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. To subscribe to ESM: The European Supermarket Magazine, click here.
