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Mercadona Launches A Range Of Meatless Charcuterie

By Steve Wynne-Jones
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Mercadona Launches A Range Of Meatless Charcuterie

Mercadona has introduced a new range of meatless charcuterie products.

As reported by CCAA.ElPais.com, the products are made with free-range chicken egg whites and olive and sunflower oil, which have ten times less cholesterol.

This new line is manufactured by Noel Alimentaria, a specialised producer, and it is called Veggie.

The range features three products: two types of mortadella (rolled and sliced) and sliced chóped, or luncheon meat.

The products are free from gluten and lactose and have no artificial colouring.

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They are marketed for athletes, consumers trying to reduce their meat consumption, vegetarians and flexitarians.

© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Gabriela Guédez. To subscribe to ESM: The European Supermarket Magazine, click here.

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