DE4CC0DE-5FC3-4494-BCBF-4D50B00366B5
A-Brands

Mondelez To Source 100 Per Cent Cage-Free Eggs In Europe By 2025

By Steve Wynne-Jones
Share this article
Mondelez To Source 100 Per Cent Cage-Free Eggs In Europe By 2025

Mondelez International has announced it will fully transition to using cage-free eggs in Europe by 2025. The move follows years of progress in sustainable and responsible sourcing, including improving the welfare of egg-laying chickens in the supply chain.

"With the ambition of being the global leader in wellbeing snacks, we're making great strides in ensuring sustainable and responsible production of our products and sourcing of our ingredients," said Jonathan Horrell, director of sustainability at Mondelez.

"Meaningful commitments such as these take time, in both planning and implementation, but we're very pleased to announce this major step forward in our cage-free sourcing," he added.

"We ultimately want all eggs to be produced cage-free, and we'll continue to advance conversations with suppliers to establish timelines for cage-free production in other regions, when we have evidence that commercially viable supplies are available," said Horrell."

Mondelez currently uses 100 per cent cage-free eggs in all of its European chocolate brands as well as in its biscuit products sold in Belgium and the Netherlands.

ADVERTISEMENT

The company also announced it also would fully transition to using cage-free eggs in the US and Canada by 2020.

"We applaud Mondelez International for their continued partnership and progress in switching to cage-free eggs in North America and Europe," said Josh Balk, senior director of food policy for The Humane Society of the United States. "This is a tremendous step forward for a global company, and it will make a meaningful difference for animals."

© 2016 European Supermarket Magazine – your source for the latest retail news. To subscribe to ESM: The European Supermarket Magazine, click here.

Get the week's top grocery retail news

The most important stories from European grocery retail direct to your inbox every Thursday

Processing your request...

Thanks! please check your email to confirm your subscription.

By signing up you are agreeing to our terms & conditions and privacy policy. You can unsubscribe at any time.