Food Fight Breaks Out Over Fresh Fruit And Vegetable Packaging In US

By Steve Wynne-Jones
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Food Fight Breaks Out Over Fresh Fruit And Vegetable Packaging In US

There’s a secret to how grocery stores keep fresh, ready-to-eat fruits and salads stocked all year round for busy Americans: it’s all in the packaging.

In this case, it’s packaging with tiny holes that can keep produce on store shelves longer. The broad use of the technology has made it valuable, which is why B&G Foods, Inc., Landec Corp.’s Apio unit, Alpine Fresh, Inc. and three other companies are being hauled before a US trade agency over allegations that they used patented breathable packaging without paying for it.

Complaint Filed

Windham Packaging LLC, a closely held New Hampshire firm, filed a complaint with the US International Trade Commission, seeking to block imports of produce in the type of microperforated packaging that it says it developed. The bags, known as modified atmosphere packaging, are tailored to control the flow of oxygen and carbon dioxide into and out of the containers, to optimise freshness.

“You have ready-to-eat, fresh produce that’s convenient to the customer, but now you have the challenge of extending shelf life,” said Kit Yam, a food-science professor at Rutgers University. Using a microperforated package has become the dominant way of keeping ready-to-eat produce like lettuce or salads fresher in stores, as it’s “one of the more natural ways to do this without preservatives”.

Windham was founded by former Hercules, Inc. food scientist and packing specialist Elizabeth Marston to license her ideas for microperforated packaging. Her patent was issued in 2006.


Green Giant

As part of its complaint, Windham said that it’s not trying to disrupt the distribution of fresh produce into the US. Only specific products would be affected, such as B&G’s Green Giant Fresh broccoli and cauliflower from Canada, Mexico and Peru, or Apio’s Eat Smart and Greenline beans from Guatemala, and the companies could use other packaging, Windham said.

Packaging that can extend shelf life is also becoming more important as Americans’ food comes from farther away and imports of produce steadily increase. The share of vegetables imported into the US has nearly tripled in the last two decades, from 9% in 1996 to 23% in 2016, according to the US Department of Agriculture.

According to the complaint, Windham has struck agreements with companies including Temkin International, Inc., which touts the technology as part of its marketing efforts.

In a statement, B&G said that it doesn’t make or sell the Green Giant Fresh products named in the complaint and believes that it’s been named in error.


“B&G Foods licenses the Green Giant Fresh name to a third-party fresh-produce company that operates the fresh-produce portion of the Green Giant business,” the company said. “We are working with our licensing partner to review the complaint.”

The other three companies named in the complaint are McCall Farms, Inc.’s Glory Foods, Mann Packing Co. and Taylor Farms California, Inc. Officials with Landec, and the other companies either had no immediate comment or couldn’t be reached.

Trade Commission

The trade commission is responsible for protecting US markets from unfair trade practices, including the unauthorised use of US patents. It has the power to have products halted at the US border.

The commission will review the filing and any public-interest statements that may be filed, and announce in about a month whether it will investigate the complaint. If so, a trial would occur in about nine months and a final decision would come in about 15 to 18 months.


The case is In the Matter of Certain Microperforated Packaging Containing Fresh Produce, Complaint No. 3273, US International Trade Commission (Washington).

News by Bloomberg, edited by ESM. Click subscribe to sign up to ESM: The European Supermarket Magazine.

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