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Retail

Tesco To Trial Currys PC World Outlets In Stores

By Steve Wynne-Jones
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Tesco To Trial Currys PC World Outlets In Stores

UK retailer Tesco has announced that it is forming a new partnership with electronics retailer Dixons Carphone, which will see two Currys PC World concessions opening in Tesco Extra stores.

The two stores are set to open by the end of this summer. The first will be opening at Tesco's Milton Keynes store in July, while the second will be at the Weston Favell store in Northampton in August.

The range of Currys PC World products that will be on offer in the outlets include televisions, computers, white goods and accessories. Laptop repairs, advice and comparison services will also be available.

Winning Combination

Matt Davies, CEO of Tesco UK, said, “We’re always looking at ways to offer our customers the best possible range of services in our stores. We think this is a winning combination for customers and look forward to opening the first outlet in our Milton Keynes store in July.”

Katie Bickerstaffe, UK & Ireland CEO of Dixons Carphone, added, “Customers tell us they want to pick up the latest electrical products conveniently and at competitive prices, with expert advice and from someone they trust to keep them working seamlessly. This trial gives them all of this during a weekly grocery shop, which we hope they will enjoy.”

© 2017 European Supermarket Magazine – your source for the latest retail news. Article by Aidan O’Sullivan. Click subscribe to sign up to ESM: The European Supermarket Magazine.

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