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Continente Expands Private-Label Assortment

Published on Feb 11 2019 9:29 AM in Private Label tagged: Portugal / private label / Continente

Continente Expands Private-Label Assortment

Portuguese retailer Continente has expanded the assortment of healthy snacking and convenience products under its private-label brand.

Among the new products to be launched by the Sonae MC-owned operator are Riced Veggies: vegetables cut to the consistency of rice, as an alternative to rice and pasta.

Three different options are available: Riced Veggies Tricolor (cauliflower, carrot and broccoli); Riced Veggies Cauliflower, Parsley and Garlic; and Riced Veggies Quinoa and Cauliflower. The product can be prepared in the microwave or in a wok.

Snack Bars

Continente has also expanded its Bio range, with the introduction of vegan organic snack bars without gluten and lactose.

This includes a raw coconut and chia bar, which contains no added sugar and is available in a pack of three (€2.49), as well as four varieties of crunchy bars: peanuts, dried fruit mix, pumpkin seeds, and sesame seeds.

All bars in the Continente Bio range are vegan, gluten-free and lactose-free, and the ideal snack for various moments of the day, including pre-workout moments, the retailer noted.

© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. Click subscribe to sign up to ESM: European Supermarket Magazine.

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