The winners and finalists have been announced in the 2018 European Private Label Awards, a new contest to determine the 'best of the best' when it comes to store brand innovation.
The Awards celebrate the dynamism of both retailers and suppliers when it comes to developing products that can compete, and in many cases outperform, the biggest brands in the marketplace.
Attention now turns to the 2019 edition competition, which is open to retailers and suppliers. The closing date for entries is this October, so there's still plenty of time to put your application together.
For more information, or to enter this year's Awards, visit www.privatelabelawards.com.
With that in mind, here's a video of the final stage of the judging process for the 2018 competition, which took place in Dublin late last year.
© 2018 European Supermarket Magazine – your source for the latest retail news. Article by Stephen Wynne-Jones. Click subscribe to sign up to ESM: The European Supermarket Magazine.