Italy's Il Viaggiator Goloso Sees Sales Up 50.4% In 2018
Italian premium private label brand Il Viaggiator Goloso achieved 50.4% annual sales growth in 2018, ending the year with a turnover of €150.7 million.
According to Mario Gasbarrino, managing director of retailer Unes/U2 Supermercato, which operates the brand, Il Viaggiator Goloso also increased its market share in the period, from 12.1% in 2017 to 16.9% in 2018.
The growth in recent years has been consistent: turnover in 2015 amounted to €44.3 million, rising to €58.5 million in 2016 and €100.2 million in 2017, before reaching more than €150 million last year.
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