DE4CC0DE-5FC3-4494-BCBF-4D50B00366B5

Albert Heijn Extends Nearly-Ready Meal Range

By Publications Checkout
Share this article
Albert Heijn Extends Nearly-Ready Meal Range

Dutch food retailer Albert Heijn has added a new quick-fix meal option, the warme maaltijdsalade, or 'hot-meal salad', to its private-label range of nearly-ready meals. The new option comes with a choice of three dishes.

In addition to traditional salad vegetablesthe new format features potatoes or meat, presented in separate tray inserts. These additional ingredients can be heated quickly – for instance, in a frying pan, using oil – to make the dish a hot meal.

The choice of hot-meal salads includes: vegetables from Provence, with potato wedges and vinaigrette naturel; Greek kipgyros with potato wedges and tzatziki dressing; and Italian sausage with potato wedges and a white-wine-based vinaigrette.

© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Martha Sparrius. To subscribe to ESM: The European Supermarket Magazine, click here.

ADVERTISEMENT
Get the week's top grocery retail news

The most important stories from European grocery retail direct to your inbox every Thursday

Processing your request...

Thanks! please check your email to confirm your subscription.

By signing up you are agreeing to our terms & conditions and privacy policy. You can unsubscribe at any time.