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Retail

Bärlund Named New CSO At ICA Gruppen

By Dayeeta Das
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Bärlund Named New CSO At ICA Gruppen

Swedish retailer ICA Gruppen has appointed Anders Bärlund as its new chief strategy and business development officer (CSO).

In his new role, Bärlund will spearhead ICA Gruppen's strategy work and will be responsible for leading major business strategy projects, ICA said.

Main Roles

One of his chief duties will be being responsible for the continuous development of the group's business strategy and ensure that it is relevant and aligned with previous market conditions.

Bärlund came to the group from McKinsey, where he has had primary focus on the retail trade and consumer products sector since 2004.

He was elected partner in 2013, and during the last five years he has been responsible for McKinsey's work on digital and commercial transformations with retail clients in Asia.

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Further Develop

“With the help of Anders Bärlund’s long record of experience with transformations in the retail sector, we will be able to further develop our platform and take further advantage of its opportunities." said Per Stömberg, CEO, ICA Gruppen.

"I am looking forward to working together with the group’s talented people and retailers to continue and build upon this journey.” said Anders Bärlund.

Bärlund will succeed Liv Forhaug, who will leave her position on 11 August. He will assume his position on 30 September 2019.

© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Helen Galgey. Click subscribe to sign up to ESM: The European Supermarket Magazine.

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