K Group Increases Market Share In Finland To 36.5%
Finnish retail giant K Group has announced that its market share in the grocery trade grew by 0.4 percentage points to 36.5% in 2019, citing data from Nielsen’s Grocery Shop Directory, which was published on 19 March.
Growth was mainly driven by strong performance in the group's K-Citymarket and K-Supermarket chains, with the former seeing the biggest gain in market share among all grocery chains in the country.
The retail group also emerged as the only operator in the Finnish grocery trade to increase its market share in 2019.
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