Leader Price Lands In Italy, Plans 450 Stores
Soft discounter Leader Price has opened its first store in Italy, in Como, with two more to follow this week in Voghera (near Pavia) and Borgo Satollo (Brescia).
The retailer is planning to open 20 stores by the end of 2018, and as many as 100 in the next two years, with the end-goal of reaching 450 stores in five years.
The store network will consist of directly owned, affiliated and franchised stores, but growth will also come from acquisitions of small and medium national grocery retailers.
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