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Retail

Lidl Introduces New Store Concept In Croatia

By Branislav Pekic
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Lidl Introduces New Store Concept In Croatia

Discount chain Lidl has started implementing a new store concept in Croatia while continuing to expand its retail network in the country.

The store concept includes a larger sales area, sanitary facilities adapted to baby-changing, and a spacious parking lot.

More natural light, a transparent ceiling dome and a front glass wall will significantly change the appearance of the store, while increased energy efficiency will be achieved by introducing the most modern LED lighting.

The plan calls for upgrading five existing stores by the end of 2016. Work on the first of them (in Osijek Gornji Grad) will start this month, and should last for six months.

The discounter is also planning to open two new stores, in Zaprešić and Zagreb, by the end of this year, taking the store total to 88. Both new outlets will be built according to the new store concept.

© 2015 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. To subscribe to ESM: The European Supermarket Magazine, click here.

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