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Macedonia’s KAM Market Starts Regional Expansion

By Branislav Pekic
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Macedonia’s KAM Market Starts Regional Expansion

Macedonian discount grocer KAM Market has opened 13 stores in Kosovo, as part of its regional expansion plans that also include Bulgaria and Albania.

This follows KAM Market’s takeover of the local operations of hard discounter Diambe Market that decided to focus its activities on Albania.

Four stores are located in Priština and Ferizaj (Uroševac), two in Lipjan, while one store is in Bardosh. All of them are of modest size and appearance, with products exposed in stack carton, thus decreasing time and personnel, resulting in greater savings for consumers.

KAM Market offers customers an assortment of 700 essential food and non-food items for daily use, as well as about 20 high quality articles each week. These include both branded and private label products produced in Germany and in Macedonia.

Among the private label brands sold in KAM Market stores are Аlpiko, Fiesta, Kamko, Rio, CАSA KАМ, Dentamed, Milord, Lalin, Blue Sea, Vita, Solis, Milkam and others.

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KAM Market is one of the leading retailers in Macedonia, where it has 63 stores in 17 cities and towns.

Earlier this year, the company announced plans to open around 20 stores in Bulgaria by the end of 2016, and by the end of 2018 to expand to around 60 stores. KAM Market also has plans to expand its activities to neighbouring Albania.

© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. To subscribe to ESM: The European Supermarket Magazine, click here.

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