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Retail

Migros And Zur Rose Expand Cooperation Agreement

By Dayeeta Das
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Migros And Zur Rose Expand Cooperation Agreement

Swiss retailer Migros and mail-order pharmacy Zur Rose have announced an extension of their cooperation agreement, with a view to developing high-quality integrated and cost-effective healthcare.

This strengthened collaboration mainly involves shop-in-shop pharmacies, the development of web-shop capabilities and innovative models in the area of integrated care.

Successful Pilot Phase

A recent pilot phase of three shop-in-shop pharmacies in Migros branches was successful, the two companies said in a statement, which is why they have sought to deepen their relationship.

Moreover, the partners have announced an agreement to bundle their resources in the field of e-commerce.

"The expansion of strategic collaboration opens up great potential for improving the quality of patient care while reducing healthcare costs," said Walter Oberhänsli, CEO of the Zur Rose Group.

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Further details about the cooperation agreement is due to follow in the next few months.

© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Jana Zimmermann. Click subscribe to sign up to ESM: The European Supermarket Magazine.

 

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