Portuguese Consumers Are Shopping More Frequently, Study Finds
Portuguese consumers are shopping more often and spending more on purchases for the first time in four years, according to a Kantar study for Centromarca.
During 2019, the shopping frequency of Portuguese customers increased to 46.9 days, with the amount spent on each visit growing by 3.2% year-on-year.
There was an increase in the number of shopping occasions to buy products under promotion in most of the product categories.
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