UK grocer Sainsbury's has introduced the first dried courgetti to the UK market.
Courgette sales are up 30% for the retailer, and a new line of fresh courgetti is selling well in stores. As such, the supermarket giant plans to build on this success with the introduction of the UniqueItalia dried variety.
The courgetti is made from Italian courgettes, grown in Puglia. It is cut and dried on the same day to ensure the product retains its natural qualities. The dried courgetti can be refreshed in boiling water in five minutes, used in a similar way to pasta or noodles.
Sainsbury's hope to make UniqueItalia's Courgetti Nests a healthier staple store-cupboard item.
© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Aoife Lawless. To subscribe to ESM: The European Supermarket Magazine, click here.
