Retailer Casino And L’Oréal Team Up To Launch New Beauty Stores
French supermarket retailer Casino and beauty products group L'Oréal have teamed up to launch new beauty stores in Paris, in a further sign of retailers' attempts to win customers in the face of competition from online rivals.
The two companies said in a joint statement on Friday that the new stores - dubbed ‘le drugstore parisien’ - would cover various beauty products and other offerings such as over-the-counter pharmaceutical products.
The first two outlets will open later in June in the 9th and 6th districts of Paris.
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