Retailer Casino And L’Oréal Team Up To Launch New Beauty Stores

Published on Jun 22 2018 8:22 AM in Retail tagged: Featured Post / L'oreal / Casino Group / Paywall / le drugstore parisien / Jean-Charles Naouri

French supermarket retailer Casino and beauty products group L'Oréal have teamed up to launch new beauty stores in Paris, in a further sign of retailers' attempts to win customers in the face of competition from online rivals.

The two companies said in a joint statement on Friday that the new stores - dubbed ‘le drugstore parisien’ - would cover various beauty products and other offerings such as over-the-counter pharmaceutical products.

The first two outlets will open later in June in the 9th and 6th districts of Paris.

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