DE4CC0DE-5FC3-4494-BCBF-4D50B00366B5

Selex Private Label Wine Sales Up By 17% In 2016

By Branislav Pekic
Share this article
Selex Private Label Wine Sales Up By 17% In 2016

Italy’s Selex Group has reported a 17% growth in sales of its private label wines in 2016.

Turnover surpassed €11 million, with 3 million bottles sold. This represents a 14% growth in volume.

Citing Vinitaly data, Selex claim the results are positive when compared to the overall performance of the market, where sales last year grew by 2.7% in volume and by 4.4% in value.

Within the Le Vie dell’Uva private label line, which includes 62 wines, the largest growth was seen in sparkling wines (+40%) with prosecco leading the field.

Classic wines also sold well, in particular those wines belonging to the line dedicated to regional winemaking, which registered a 24% growth in sales.

ADVERTISEMENT

This year, Le Vie dell’Uva plans to introduce five or six 'bio wines' to its line.

© 2017 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. Click subscribe to sign up to ESM: The European Supermarket Magazine

Get the week's top grocery retail news

The most important stories from European grocery retail direct to your inbox every Thursday

Processing your request...

Thanks! please check your email to confirm your subscription.

By signing up you are agreeing to our terms & conditions and privacy policy. You can unsubscribe at any time.