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'Shopper Engagement' Key To Success In A Changing Retail Environment, Report Finds

Published on Feb 16 2018 12:58 PM in Retail tagged: Trending Posts / Shopper / Transformation / Paywall / Cosaris / Engagement

'Shopper Engagement' Key To Success In A Changing Retail Environment, Report Finds

New research by international trade and development agency Cosaris suggests that food retailers will have to transform their business models in order to prevail in today’s crowded market.

According to the report, Transformation: The future of successful food retail, some 83% of food retailers surveyed said that ‘shopper understanding and engagement’ is a key area of concern.

However, it also shows that few know how and where to effect change, or don’t appreciate the importance and urgency of fundamental change in order for them to survive.

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