Get the app today! Download iPhone App Download Android App

Buyer's Brief: The Secret’s In The Sauce

Published on Oct 11 2018 3:30 PM in Supply Chain tagged: Trending Posts / Buyers Brief / Paywall / Cost Insights / Nick Peksa / Tomato Sauce

Buyer's Brief: The Secret’s In The Sauce

Nick Peksa examines the importance of data in a retail context, especially when dealing in categories subject to commodity price volatility. This article appeared in ESM Issue 5, 2018.

Over the years, category management has developed into a systematic process designed to maximise category value by segmenting spend into similar supply and usage factors (shelf space).

Through the use of market intelligence and other analytical tools, we can analyse a lot of data, ranging from supply cycles, cost drivers, supplier cost structure and competing suppliers, to future trends in the market.

Through investigation of our suppliers, we can gain an excellent understanding of labour costs, profit margins, overheads, and, to some extent, the value of non-volatile raw-material pricing. However, we cannot control the volatile raw materials that go into our products. Volatile raw materials can make or break a category if we gamble and take the wrong approach.

please subscribe or sign in to continue reading

image description

Try European Supermarket Magazine PREMIUM – 30 Day FREE Trial.

A trial subscription gives unrestricted access to all premium site content, app content, weekly email content and European Supermarket Magazine digital edition for a full 30 days. Try it now!

Share on Facebook Share on Twitter Share on LinkedIn Share via Email